Archive for 'Social Partnerships'
Marketers! Ask Not “to Tweet or Book?”
Posted on 27. Jun, 2010 by Babar Javed.
Ask how both can be used as a part of an overall branding strategy in the appropriate way. Facebook and Twitter are playing a larger role in brand strategy than anyone could have expected. What started off as a social networking tool for the mere purpose of harmless interaction has turned into an online billboard [...]
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Uraan – ‘A Burning Desire’
Posted on 27. Mar, 2010 by Zohaib Zuby.
The engagement of an individual with a purpose bigger than what is taught in schools and universities is a tedious task. Purpose – The word, most unflinchingly demands a seriousness that seldom the youth at large, can fathom. I see it almost as a journey. Uraan set out a task that we feel must be [...]
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A Fair Affair
Posted on 27. Jan, 2010 by Prashant Narang.
Tatsat in Sanskrit means ‘all that eternally exists’. Another meaning that would be relevant here is ‘that what is fair’ for ‘Tat’ means ‘that’ and ‘sat’ a prefix in Sanskrit means ‘Fair’. And that is what this Jhangi family run enterprise seeks to offer to its customers. Located amidst the hustle bustle of posh Hauz [...]
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Collaboration In The Health Sector: The Case Of Bangladesh And Tuberculosis
Posted on 10. Feb, 2009 by Miriam Katz.
Collaboration takes many different forms. In the case of Bangladesh, there has been a long history of government collaborating with non-governmental organizations (NGOs), particularly on issues related to poverty and health. In 1972, the Bangladesh Rural Advancement Committee (BRAC) was founded and has since developed different programmes including micro-credit. BRAC has also expanded to other [...]
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Pani Ghar – Case Study of a Social Enterprise
Posted on 21. Oct, 2008 by Ali Salman.
A pseudonym ‘Paniwala’ (PW) has been used to disguise the identity of the leading entrepreneur behind ‘Pani Ghar’, a social enterprise established two years ago to provide safe drinking water at affordable prices. The social enterprise as a company was wounded up while the pilot outlet still functions in Lahore. Mr. Paniwala (PW) looks back [...]
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CSR and Low-Income Housing: A Plausible Framework
Posted on 18. May, 2008 by Jawad Aslam.
Currently, Pakistan has an overall housing backlog exceeding 6 million units with an annual addition of 300,000 units – based upon conservative estimates from the Population Census of 1998 and the National Housing Policy of 2001. Roughly 30-40 percent of the demand is addressed by mainstream developers who cater to the high-end market. The remaining [...]
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The Challenge of Poverty Alleviation In The Coastal Areas of Pakistan
Posted on 16. Mar, 2008 by Uzma Taimoor.
In a small fishermen village, at nightfall, off the coast of Sind, children gather around a solar powered LED light pole to read; women gather to sow; and men gather to discuss the day gone by. This is a village which has never seen electricity. In the same village a wind turbine harnesses the coastal [...]
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Hisaar Foundation A Foundation for Water, Food and Livelihood Security
Posted on 20. Jan, 2008 by Zehra Qadir.
Have you noticed that Pakistan has more extreme weather events than it did some years ago? That droughts and floods have become more frequent? Did you know that per capita availability of water in Pakistan has gone down so sharply, that Pakistan is now classified as a water scarce country? Did you know that the [...]






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